Skip to content
GRGLORIA ROTICHExecutive Assistant

Now booking discovery calls

Gloria Rotich

Executive Assistant · Communication Strategist

Behind every focused leader is a well-run week.

I'm Gloria Rotich. I take the inbox, the calendar, the travel and the follow-ups off an executive's plate — and keep communication clear and moving — so leaders can spend their time on the decisions only they can make.

Download my executive profile (PDF)
Portrait of Gloria Rotich, Executive Assistant and Communication Strategist

Gloria Rotich

Executive Assistant | Communication Strategist

  • Executive & CEO Support
  • Communication Strategy
  • International Client Support
  • German — Goethe B1
  • B.Com Marketing, First Class Honours
  • MBA — In Progress
  • 3+ Years' Experience

Meet Gloria

Two minutes to see if we're a good fit.

Who I am, what I do, who I support — and what it's like to work with me.

  • Who I am and how I work
  • The leaders and businesses I support
  • What makes my support different
  • Why clients choose to work with me
Read my story

Beyond the to-do list

The tasks are the easy part. The difference is in what they make possible.

  • I don't just manage calendars.

    I protect your time.

  • I don't just manage emails.

    I keep communication moving.

  • I don't just plan travel.

    I make the journey easier.

  • I don't just coordinate tasks.

    I turn priorities into execution.

The CEO experience

What it feels like to have me in your corner

An illustrative Monday for a CEO I support. The numbers are an example — the workflow is exactly how I work.

Illustrative scenarioStep 1 of 8

07:30

147 unread emails

Your experience

You open your laptop to a wall of unread messages.

What I've done

Before you do, I've sorted them: 9 need you today, 23 I can answer, 41 are filed or delegated, 74 newsletters and notifications are archived.

Use the arrows or pick a time to walk through the day.

Your part: a few focused decisions. Everything around them: handled.

Services

How I can help

Six areas of support, one goal: fewer things on your plate and more progress on what matters. Mix and match — most clients need more than one.

Executive Assistant Support

The day-to-day engine of an executive's week — handled reliably and discreetly.

  • Calendar management
  • Email & inbox management
  • Meeting coordination
  • Travel planning
  • Itinerary preparation
  • Research
  • Executive correspondence
  • Follow-ups
  • Document preparation
  • Administrative coordination
See examples

Portfolio

Work that speaks for itself

Real examples of how I organise, communicate and deliver. Client work is anonymised; demonstration samples are clearly labelled.

  • Your project here

    Want to see how this would work for your team?

    Tell me what's on your plate and I'll show you how I'd approach it.

Behind the scenes

A day in the life of an Executive Assistant

See how I turn a busy executive's day into an organized, focused and productive workflow.

  1. 0:00

    Inbox triage

    Priorities flagged, replies drafted, noise cleared before the day starts.

  2. 0:00

    Calendar check

    Conflicts resolved, focus time protected, travel buffers in place.

  3. 0:00

    Meeting preparation

    Agendas, briefing notes and documents ready before anyone joins.

  4. 0:00

    Research & travel

    Options researched, itineraries assembled into one clear document.

  5. 0:00

    Client & team communication

    Updates sent, questions answered, stakeholders kept in the loop.

  6. 0:00

    Content & reporting

    Content calendar confirmed, reports compiled, action items tracked.

  7. 0:00

    End-of-day wrap-up

    A short brief: what moved, what needs you, and tomorrow's plan.

Video portfolio

Content I've created

Short-form video, reels, LinkedIn and Instagram content, campaign concepts and executive personal branding.

  • Reel · Instagram

    Short-form video / Reel

  • LinkedIn

    LinkedIn executive content

  • Campaign

    Campaign concept

  • Personal brand

    Executive personal-branding piece

Gloria Rotich at her desk

A strong background in marketing and communications gives me a unique edge.

Gloria Rotich

About me

Hi, I'm Gloria.

I'm a detail-oriented Executive Assistant with 3+ years of experience supporting founders, executives and growing businesses. I take care of the administrative and communication load — inbox and calendar management, client meetings, travel, project coordination — so the people I support can focus on growth.

My background is in marketing and communications. I graduated with a Bachelor of Commerce in Marketing Management with First Class Honours, followed by a Practitioner Diploma in Marketing from the Marketing Society of Kenya. That foundation shapes how I work: I don't just move messages along, I think about the audience, the tone and the outcome.

I've supported a CEO in running an influencer management platform, coordinated large-scale team travel, and built the systems — trackers, templates, communication plans — that keep busy teams aligned. I also speak German (Goethe-Zertifikat B1) and I'm currently completing an MBA.

What drives me is simple: bringing order to complexity, communicating clearly, and following through.

My journey

  1. 2016

    German language

    Goethe-Zertifikat B1 (Speaking module), Goethe-Institut, Nairobi.

  2. 2022

    Education

    Bachelor of Commerce (Marketing Management), First Class Honours — The Technical University of Kenya.

  3. 2023

    Professional qualification

    Practitioner Diploma in Marketing — Marketing Society of Kenya (with KASNEB).

  4. YEAR

    Professional experience

    Role / organisation — e.g. marketing & communications role

  5. YEAR

    Executive support

    Executive and virtual assistance for founders, executives and growing businesses.

  6. YEAR

    Communication strategy & CEO support

    Supporting a CEO with an influencer management platform; communication planning and content coordination.

  7. Now

    MBA — in progress

    UNIVERSITY · expected YEAR.

Credentials

Qualified to think beyond the task

Marketing and business training, language skills, and an MBA underway — the foundation behind the strategic side of my support.

  • Bachelor of Commerce — Marketing Management certificateAwarded

    Bachelor of Commerce — Marketing Management

    First Class Honours

    The Technical University of Kenya

    2022

  • Practitioner Diploma in Marketing certificateAwarded

    Practitioner Diploma in Marketing

    Pass

    Marketing Society of Kenya (with KASNEB)

    2023

  • German Language — Goethe-Zertifikat B1 certificateAwarded

    German Language — Goethe-Zertifikat B1

    Speaking module · 92/100

    Goethe-Institut, Nairobi

    2016

  • In progress
    In progress

    Master of Business Administration (MBA)

    In progress

    UNIVERSITY

    Expected YEAR

Certificate numbers, QR codes and personal details have been withheld from the public copies. Original documents available on request.

Why executives work with me

The qualities behind the work

Not buzzwords — the working habits you can expect from day one.

  • Confidentiality

    Sensitive information handled with discretion, on a need-to-know basis.

  • Organisation

    Systems — labels, trackers, templates — that keep work visible and on time.

  • Professional communication

    Clear, well-judged messages for CEOs, clients, vendors and teams.

  • Attention to detail

    Times, names, figures and follow-ups double-checked before they go out.

  • Proactive thinking

    Spotting conflicts and gaps early — and arriving with a solution.

  • Reliability

    Doing what I said, when I said I would.

  • Discretion

    Knowing what to share, with whom, and when.

  • Adaptability

    Comfortable with changing priorities, new tools and different working styles.

  • International communication

    Remote support across time zones; English and German (B1).

  • Strategic mindset

    A marketing and communications background — I think about outcomes, not just tasks.

Tools I work with

  • Microsoft 365
  • Google Workspace
  • Asana
  • Trello
  • Slack
  • Canva
  • Zoom
  • Dropbox
  • HubSpot
  • Notion

Find your fit

What's taking most of your time?

Pick everything that applies.

How much support do you need?

Your plan

Answer the two questions and I'll suggest where to start.

Rate card

Flexible support, built around your needs

Transparent starting points. Every engagement begins with a conversation, and any package can be tailored.

Monthly retainerPer eventProject-based / custom
  • Starter

    Focused Support

    Individuals & small businesses

    $300per month

    20 hours / month

    • Email & inbox management
    • Calendar & meeting scheduling
    • Research & data organisation
    • Document preparation
    • Task tracking
    • General administrative support

    A solid start to get things off your plate.

  • Growth

    Steady Support

    Growing businesses

    $450per month

    30 hours / month

    • All Starter services
    • Expanded project support
    • Client communication
    • Travel planning (as needed)
    • Document creation & formatting
    • Process improvement support

    More support. More progress.

  • Professional

    Daily Support

    Busy founders & executives

    $1,000per month

    5 hours / day · approx. 100 hours / month

    • All Growth services
    • Priority task management
    • Client meeting coordination
    • Project & team support
    • Social media management (as needed)
    • Reporting & updates
    • Monday – Friday

    Consistent support to keep your business moving.

  • Premium

    Executive Partner

    High-demand executives & teams

    $1,500per month

    8 hours / day · approx. 160 hours / month

    • All Professional services
    • Dedicated full-day support
    • Complex calendar management
    • End-to-end project coordination
    • Stakeholder communication
    • Travel management
    • Process optimisation
    • Monday – Friday

    A true partner in your success.

  • Event Management

    Event Success

    End-to-end event support

    $775per event

    Planning to wrap-up

    • Event planning & coordination
    • Vendor sourcing & management
    • Budget tracking
    • Timeline creation & management
    • Guest / attendee communication
    • Logistics & travel arrangements
    • On-site / virtual event support
    • Post-event follow-up & reporting

    From planning to wrap-up, I've got you covered.

Bespoke Support

Executive support plus communication & content, or anything that doesn't fit a box.

All rates in USD. Payment terms — e.g. billed monthly in advance; unused hours policy

Testimonials

What clients say

Client testimonials coming soon

Testimonials are published only with each client's permission — anonymised where confidentiality requires.

Let's work together

Tell me what's on your plate.

Share a little about what you need and I'll reply personally. Prefer to talk? Message me or book a call.

Book a consultation

A 30-minute discovery call to talk through what's taking your time and whether we're a good fit. No obligation.

Online booking is being set up. In the meantime, send an enquiry or a WhatsApp message with a few times that suit you and I'll confirm by email.

Nairobi, Kenya · Supporting clients remotely worldwide · East Africa Time (UTC+3)

FAQ

Questions, answered

What type of executives do you support?

CEOs, founders, executives, entrepreneurs and growing businesses — individuals as well as leadership teams who need reliable support across administration, communication and coordination.

Do you work remotely?

Yes. I work remotely as a virtual Executive Assistant. On-site support for events can be discussed as part of an event engagement.

Do you support international clients?

Yes. I support clients across time zones from East Africa Time (UTC+3), and I agree working hours and response times with each client at the start. I work in English and have German language proficiency (Goethe-Zertifikat B1).

Can you work with confidential information?

Yes. Discretion is central to executive support. I handle sensitive information on a need-to-know basis, and I'm happy to work under a confidentiality agreement.

Do you offer project-based support?

Yes. Events are available per event, and one-off projects — such as a trip, a proposal or setting up a system — can be scoped as a custom engagement.

Do you offer ongoing monthly support?

Yes. Monthly packages range from 20 hours a month to full-day support, Monday to Friday. See the rate card for details.

Can you support communication and content?

Yes. With a marketing and communications background, I support communication planning, stakeholder updates, content calendars, social media coordination and influencer coordination.

Can you manage travel and itineraries?

Yes — from a single executive trip to group travel. I research options, coordinate bookings and prepare clear itineraries with times, locations, transport and contacts in one place.

What tools do you work with?

Microsoft 365, Google Workspace, Asana, Trello, Slack, Canva, Zoom, Dropbox, HubSpot and Notion — and I'm happy to work within the tools your team already uses.

How do I get started?

Send an enquiry or book a discovery call. We'll talk through what's taking your time, agree the right level of support, and I'll share a clear proposal before we begin.

Your time is valuable.

Let's create more space for the work that matters.

Let's Talk